WHAT WE DO

OUR TEAM OF ADVISORS PROVIDES FREE AND CONFIDENTIAL PROPERTY EVALUATIONS, EQUITY REVIEWS AND CONSULTATIONS

 
THE TEAM
 
 

Marco Lala

Associate Real Estate Broker
Team Leader
License NY:30LA0846852
License NJ:1112092
914.380.3806
mlala@rmfriedland.com
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Jack Lala

Associate Real Estate Broker
License NY:10301215539
914.363.7903
jlala@rmfriedland.com
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Michelle Lala

Real Estate Salesperson
License NY: 10401291258
914.861.3183
mplala@rmfriedland.com
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PAST PERFORMANCE

Our track record across a diverse range of transactions speaks for itself.

  • $142.4M sale & 1031 exchange – 8 Manhattan apartment buildings sold in two packages and exchanged into 4 Florida retail and office complexes for a local family owned organization
  • $109M sale of 12 Manhattan, Bronx and Westchester multi-family properties for a prominent NYC family
  • $55.2M bankruptcy sale of twenty-one multi-family properties in Manhattan
  • $52.8M sale of 24 Bronx and Brooklyn LIHTC Apartment Buildings for The Related Companies
  • Sale of South Nyack multi-family complex for Columbia University
  • Hundreds of $1M - $30M transactions of rent regulated apartment buildings, affordable housing, retail, and development sites for local “mom & pop” owners, funds and national institutions

 

DIFFERENTIATORS

Our small, high-performing team consistently delivers exceptional results.

  • A small team with big results — on a "pound-for-pound" basis, our team consistently outperforms competitors
  • Focused on the Middle Market ($1M – $100M+)
  • Institutional-quality service with boutique-level attention
  • Innovative and strategic marketing campaigns
  • Born, raised, and based in the New York Metro Area
  • Offering unmatched local insight and neighborhood familiarity

 

FAMILY RUN OPERATION, INSTITUTIONAL REACH, BOUTIQUE APPROACH

One of Team Lala’s greatest strengths is being a family-run operation, built on loyalty, dedication, and a shared vision rooted in clear values. These principles guide every client relationship, driving our commitment to deliver optimal results.

 

STRATEGIC MARKET REACH

Team Lala’s confidential, multi-step marketing campaign guarantees maximum exposure and strategic market reach. Starting with a complimentary “Pricing Analysis,” we tailor every step — from calls and inspections to targeted email blasts and marketing packages — to deliver rapid results and smooth closings, including 1031 exchange guidance.

 

SELLER FOCUSED

Team Lala has brokered hundreds of property sales across the New York Metro area, backed by experience spanning 2,000+ exclusive listings and evaluations of nearly 10,000 properties.

 

Recent Sales
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